Email Marketing Specialist

Job Summary

Supporting the planning, creation, and deployment of email campaigns, the full-time remote Email Marketing Specialist will manage audience segmentation, write engaging copy, and monitor key performance metrics to drive business results.

Key responsibilities

• Build, test, and deploy email campaigns including newsletters and automated sequences
• Manage audience segmentation and ensure list hygiene for accurate targeting
• Conduct A/B tests and monitor key email metrics to improve campaign performance

Required qualifications

• 3+ years of experience in email marketing or digital marketing
• Hands-on experience with email marketing platforms such as HubSpot or Mailchimp
• Working knowledge of audience segmentation and A/B testing
• Strong copywriting skills tailored for different audiences
• Familiarity with email compliance requirements including CAN-SPAM and GDPR