Executive Journey Senior Product Marketing Manager

Job Summary

Job Industry: Marketing

A company in the marketing industry is looking for a Executive Journey Senior Product Marketing Manager.

Position Responsibilities

• Conduct customer, market, and competitive research to shape messaging, campaigns, and sales artifacts
• Build enablement materials to help drive marketing qualified leads and accounts that convert to opportunities for our direct sales organization and Channel partners
• Partner with our account-based marketing team to drive cohesive customer journeys through targeted demand gen and nurture programs

Required Qualifications

• 5+ years of B2B product marketing experience, ideally in the software space
• Execute go-to-market plans across the appropriate mix of channels
• Be a passionate, self-starter with a no-B.S., can-do attitude who likes to make data-informed decisions
• Be able to spot opportunities to improve, and have a keen understanding of how to translate customer needs and market demand into messaging, content, and campaigns to help us meet our business goals
• Thrive on teamwork and building relationships with peers and stakeholders across marketing, product, field operations, and more