Facebook Ads Specialist

Job Summary

A company is looking for a Facebook Ads Specialist (Media Buyer) to manage and optimize Facebook ad campaigns.

Key Responsibilities

• Set up, manage, analyze, and scale Facebook campaigns and budgets to achieve sales growth and ROI goals
• Drive the creation of new ad creatives and collaborate with creative departments for weekly testing
• Continuously implement A/B testing and monitor ad performance to optimize engagement and conversions

Required Qualifications

• 3+ years of Facebook Ads campaign management experience with proven results
• Experience managing daily budgets of $10K or more
• Direct-to-consumer marketing experience is preferred
• High school diploma or GED equivalent; Bachelor's Degree in Marketing or related field is preferred
• Familiarity with basic video editing and proficiency in spreadsheets (Microsoft Excel and Google Docs)