Federal ABM Marketing Manager

Job Summary

A company is looking for a Marketing Manager.

Key Responsibilities

• Develop and execute account-based marketing campaigns targeting federal agencies
• Create and manage content and messaging that aligns with federal procurement cycles
• Analyze campaign performance and optimize strategies based on data insights

Required Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field
• 5+ years of B2B marketing experience, preferably in federal or public sector
• Experience in account-based marketing strategy and execution
• Strong understanding of federal government buying cycles and IT priorities
• Expertise in ABM and digital marketing tools