Field Marketing Specialist
Job Summary
Leading the field marketing strategy for the Americas, the full-time remote US Field Marketing Senior Specialist will develop integrated marketing programs, collaborate with sales teams, and drive demand generation efforts to enhance engagement and revenue in the commercial and enterprise markets.
Key responsibilities
- Own the US field marketing strategy, planning, execution, and optimization aligned with regional goals
- Partner with Sales Leadership on quarterly plans and account-based marketing initiatives
- Build multi-channel marketing programs across digital, content, webinars, and strategic events tailored to market trends
Required qualifications
- At least five years of B2B marketing experience, including field marketing and demand generation
- Experience marketing enterprise SaaS or technology solutions, preferably in cybersecurity
- Proven success in building regional marketing programs that contribute to pipeline and revenue
- Strong understanding of enterprise sales cycles and account-based marketing
- Hands-on experience with marketing automation and CRM platforms, such as HubSpot
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