Founding Growth Marketer

Job Summary

A company is looking for a Founding Growth Marketer to drive its go-to-market strategy and growth initiatives.

Key Responsibilities

• Refine ideal customer profiles (ICPs), value propositions, and go-to-market strategies for SMB in-home sales
• Design and run experiments to enhance customer acquisition and activation
• Analyze performance metrics and iterate on marketing strategies to drive growth

Required Qualifications

• 5+ years of experience in growth, demand generation, or full-stack B2B SaaS marketing
• Experience as an early marketing hire working closely with founders
• Proficiency with AI-powered marketing tools and HubSpot or similar CRMs
• Proven track record of creating high-performing content across various channels
• Strong analytical skills for A/B testing, funnel analysis, and KPI reporting