Fractional Chief Marketing Officer

Job Summary

A company is looking for a Fractional Chief Marketing Officer (CMO) to oversee and drive marketing strategy for growth across multiple channels.

Key Responsibilities:

• Develop and implement marketing strategies to accelerate brand growth and revenue
• Lead brand development and positioning while executing comprehensive digital marketing strategies
• Drive B2B retail strategy and manage partnerships with wholesale accounts and distribution channels

Required Qualifications:

• 5-7 years of experience as a Chief Marketing Officer or senior marketing leader in e-commerce, CPG, or B2B industry
• Experience in digital marketing, brand development, and CRM management
• Expertise in GHL CRM or similar platforms
• Strong knowledge of e-commerce and D2C strategies
• Experience with B2B marketing and retail partnerships, ideally in health and wellness