Fractional Chief Marketing Officer

Job Summary

To support a growing demand generation strategy, the Fractional Chief Marketing Officer will design and execute inbound marketing campaigns, increase the sales pipeline, and work closely with the CEO and sales team in a fully remote, part-time engagement.

Key responsibilities

• Design and run organic and content-led demand generation programs across multiple channels
• Increase sales pipeline by leveraging demand generation tools and improving lead conversion
• Identify high-leverage channels for reaching manufacturing decision-makers and develop effective messaging

Required qualifications

• Proven experience in B2B demand generation for technical or industrial products
• Deep familiarity with manufacturing and industrial automation sectors
• Hands-on execution-focused approach to running marketing campaigns
• Strong understanding of organic and content-led growth strategies
• Experience working with early-stage tech startups