Fractional Go-To-Market Consultant

Job Summary

A company is looking for a Fractional Go-To-Market (GTM) Consultant.

Key Responsibilities

• Build and implement the GTM operating model and launch playbook
• Lead 2-3 major product launches end-to-end, collaborating with various teams
• Conduct post-launch retrospectives and refine the GTM playbook based on insights

Required Qualifications

• 8+ years of experience in GTM leadership, including fractional or consulting roles
• Proven success in leading B2B SaaS product launches and program management
• Experience building GTM processes from the ground up
• Strong coaching and enablement skills for internal capability building
• Hands-on experience with AI tools in marketing/GTM workflows