Gaming CRM Manager

Job Summary

A company is looking for a CRM Manager, Prediction Markets.

Key Responsibilities

• Lead lifecycle marketing strategy and execution, supporting go-to-market strategy
• Own the end-to-end setup of cross-channel campaigns focusing on content-rich engagement
• Develop and deliver actionable frameworks and performance updates to senior leadership

Required Qualifications

• At least 5 years of relevant CRM or lifecycle marketing experience
• At least 1 year of people management experience
• Strong analytical skills with experience in designing A/B tests
• Experience with Braze or a similar CRM system is required
• Familiarity with HTML, SQL, and/or Tableau is a plus