Global Marketing Director

Job Summary

To drive the global marketing strategy for digital solutions, the full-time remote Global Marketing Director will define and execute initiatives that translate technology into compelling customer value propositions, enhancing adoption and commercial growth.

Key Responsibilities

• Define the global digital solutions marketing strategy and establish a strategic marketing roadmap aligned with company growth ambitions
• Build a new global marketing capability dedicated to digital products and connected services, developing scalable processes for product launches and customer adoption
• Own the end-to-end go-to-market strategy for digital solutions, including market segmentation, customer personas, and compelling value propositions

Required Qualifications

• 10+ years of experience in B2B product marketing, digital solutions marketing, or SaaS marketing
• Proven track record in delivering global product launches and go-to-market strategies
• Experience in marketing IoT, connected assets, software platforms, or industrial digital solutions
• Background in building technologies, industrial automation, or enterprise software preferred
• Strong capabilities in strategic product marketing, data-driven decision making, and stakeholder influence