Go-To-Market Lead

Job Summary

A company is looking for a Go-To-Market Lead to oversee commercial execution and partnerships in the blockchain space.

Key Responsibilities

• Design and execute the Go-To-Market strategy from pre-launch through significant total value locked (TVL)
• Source and negotiate strategic partnerships with DeFi protocols, exchanges, and liquidity providers
• Lead exchange listings strategy and ensure healthy liquidity and sustainable incentives

Required Qualifications

• 6-10+ years of experience in Web3, DeFi, or crypto capital markets
• Proven experience in EVM ecosystems and closing strategic partnerships
• Deep understanding of stablecoins and DeFi liquidity mechanics
• Strong commercial judgment with the ability to assess deal viability
• Experience launching or scaling stablecoins or yield products is a strong plus