Go-To-Market Strategy Lead

Job Summary

To drive growth and market presence, the full-time remote Go-To-Market Strategy Lead will define and execute the go-to-market strategy, build sales funnels, and collaborate with founders on positioning and messaging.

Key responsibilities

• Define and execute the go-to-market strategy across segments, channels, and pricing
• Build and refine sales and onboarding funnels to shorten time-to-value from demo to deployment
• Drive expansion, retention, and revenue growth through structured customer journeys and success programs

Required qualifications

• Proven experience in GTM, sales, or growth at an early-stage company
• Background in B2B or enterprise software, particularly in data, analytics, or productivity
• Strong strategic and analytical skills with the ability to assess funnel performance
• Experience in both closing deals and developing GTM strategies
• Entrepreneurial mindset with a history of thriving in dynamic environments