Go To Market Strategy VP

Job Summary

A company is looking for a VP of Go To Market Strategy.

Key Responsibilities

• Lead the go-to-market strategy for the B2B SaaS product portfolio across the customer lifecycle
• Analyze customer segments, market dynamics, and trends to inform strategic planning
• Collaborate with Sales, Marketing, Product, and Customer Success teams to enhance GTM initiatives

Required Qualifications

• A university degree in Business, Marketing, or related fields
• Minimum 10 years of experience in Customer Onboarding, Solution Consulting, or Implementation in B2B SaaS
• At least 5 years of management experience leading teams in related areas
• Experience in the travel, eCommerce, or retail industries is a plus
• Strong project and time management skills