Group Director, Experience Strategy
Job Summary
Leading the execution of omnichannel and personalized experiences, the full-time Group Director, Experience Strategy will manage internal and external workstreams for pharmaceutical brands, ensuring alignment with business goals and user needs while working remotely.
Key responsibilities
- Lead the execution of Experience Strategy deliverables, including Website/IVA Strategy and Omnichannel Plans
- Analyze qualitative and quantitative data to generate actionable insights and strategic recommendations for clients
- Collaborate with senior leadership to develop innovative deliverables that drive client success and agency growth
Required qualifications
- Bachelor's degree in marketing, communications, or a related field
- 10+ years of experience in Omnichannel Strategy, Experience Strategy, or Digital Strategy
- Experience in Oncology and the Pharmaceutical, Biotech, or Healthcare Marketing industries
- Strong analytical skills with proven experience using data and customer research
- Proficiency with digital collaboration and journey mapping tools (e.g., Miro, Mural, Airtable)
Complete Job Description
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