Growth Lead - GTM Experiments

Job Summary

To drive repeatable growth for a workforce and workflow intelligence platform, the part-time remote Growth Lead - GTM Experiments will manage and execute go-to-market strategies through rapid experimentation, analyze results, and collaborate with agency partners.

Key responsibilities

• Run rapid experiments across various combinations of ideal customer profiles, messaging, and channels
• Analyze test results using calls, CRM data, and lead lists to determine effective strategies
• Collaborate with the founder to shape and prioritize the testing roadmap while bringing on additional growth and agency partners

Required qualifications

• Experience as a growth leader with a focus on running and measuring experiments
• Strong product marketing skills to identify the right ICP, messaging, and channel combinations
• Background in early-stage, VC-backed B2B startups targeting mid-market and enterprise buyers
• Highly analytical with a strong data-oriented approach
• Comfortable working on an hourly basis and tracking hours efficiently