Growth Marketing Lead

Job Summary

Driving cross-channel marketing initiatives, the full-time remote Growth Marketing Lead will manage campaigns across paid social, email, SMS, and influencer partnerships while focusing on retention and acquisition efficiency.

Key responsibilities

• Oversee end-to-end execution of cross-channel marketing campaigns
• Analyze performance data to inform marketing strategies and optimize spending
• Create compelling campaign copy and visual assets that resonate with the target audience

Required qualifications

• 8+ years of experience in online marketing across multiple digital channels
• Proficiency in Figma and advanced Excel skills
• Expertise in paid social media buying, email, SMS, and affiliate marketing
• Strong command of US English with exceptional writing skills
• Experience with AI tools for content generation and analysis