Growth Marketing Lead

Job Summary

A company is looking for a Growth Lead to drive engagement with bookkeepers and accountants.

Key Responsibilities

• Drive more bookkeepers and accountants to book demos with Account Executives
• Manage and experiment with various marketing channels including email, content, and paid ads
• Utilize a marketing budget to implement data-driven marketing strategies

Required Qualifications

• 4+ years of experience in product marketing, demand generation, or growth at a startup
• Experience managing a marketing budget
• Data-driven approach to marketing spend
• Interest in marketing to accountants and bookkeepers