Growth Marketing Lead

Job Summary

Growth Marketing Lead, Innovative Channels is a full-time position responsible for identifying, launching, and scaling new customer acquisition channels while driving strategic growth initiatives.

Key Responsibilities

• Own end-to-end channel expansion including research, prioritization, launch, and iteration across various channels
• Shape the innovative channel roadmap by identifying high-potential opportunities and making strategic investment cases
• Design and execute rigorous experiments to analyze performance and translate data into strategic recommendations

Required Qualifications

• 4+ years of experience in performance or growth marketing across multiple channels
• Consulting background preferred, with ability to structure complex problems and communicate with senior stakeholders
• Strong understanding of core marketing levers and their application across diverse contexts
• Quantitative analytical ability with experience in full-funnel metrics
• Experience or excitement about applying AI tools in marketing operations