Growth Marketing Lead

Job Summary

Experienced marketers will find a full-time opportunity as a Growth Marketing & Demand Generation Lead responsible for building and scaling B2B demand generation programs, optimizing campaigns, and managing webinar and podcast initiatives in a hybrid work environment.

Key responsibilities

• Own the execution and optimization of B2B demand generation programs across various channels
• Plan, produce, and promote webinars and podcasts to generate qualified leads
• Identify and cultivate strategic partnerships with industry associations to enhance brand awareness and lead generation

Required qualifications

• 4-6 years of experience in B2B demand generation or digital marketing
• Proven success in executing multi-channel demand generation campaigns
• Experience with paid advertising platforms like LinkedIn Campaign Manager and Google Ads
• Hands-on experience with marketing automation and CRM platforms such as HubSpot or Salesforce
• Familiarity with audio/video editing tools like Descript or Adobe Premiere Rush