Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager for a full-time remote position to expand awareness and engagement for behavioral health services, leveraging both B2C and B2B marketing strategies while managing a marketing team.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and audience targeting
• Create and execute marketing initiatives to engage prospective clients and strengthen relationships with referral partners
• Analyze marketing data to identify trends and enhance brand visibility and trust in virtual behavioral healthcare services

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing and executing B2C and B2B marketing strategies
• Experience with Google Analytics, Google Ads, and CRM systems
• Strong analytical skills with a focus on data-driven marketing decisions