Growth Marketing Manager

Job Summary

A company is looking for a Growth Marketing Manager, Paid Social.

Key Responsibilities

• Plan, launch, and optimize direct response paid social campaigns across channels like Meta, TikTok, and Reddit
• Analyze campaign and creative performance to identify trends and optimization opportunities
• Collaborate with the Growth Marketing team to inform paid social strategy and manage budgets across channels

Required Qualifications

• Bachelor's degree or equivalent experience
• 2-4 years of B2C growth/performance marketing experience, including 2+ years managing Meta or TikTok campaigns
• Strong analytical skills with proficiency in Excel/Google Sheets
• Experience managing a creative testing roadmap and collaborating with cross-functional teams
• Experience prospecting and partnering with creators for whitelisted/sponsored content