Growth Marketing Manager

Job Summary

A company is looking for a Growth Marketing Manager to drive member activation across its employer channel.

Key Responsibilities

• Design and execute activation strategies to drive enrollment, engagement, and utilization
• Utilize AI tools to enhance campaign ideation, messaging, and workflows
• Create scalable playbooks and systems for diverse employer clients

Required Qualifications

• 5-8 years of experience in growth, lifecycle marketing, or B2B2C activation
• Proven ability to manage and execute growth initiatives end-to-end
• Experience using AI tools for marketing workflows and execution
• Strong experimentation mindset with a focus on performance optimization
• Ability to thrive in a fast-paced, scrappy environment with high ownership