Growth Marketing Manager

Job Summary

A company is looking for a Growth Marketing Manager to develop and optimize demand generation strategies.

Key Responsibilities:

• Collaborate with stakeholders to align on marketing strategy, campaign launches, and KPIs
• Develop targeted programs for multi-persona buying groups and lead the demand generation team
• Track and report on demand generation metrics, advising on campaign effectiveness and future direction

Required Qualifications:

• Minimum of 6 years of experience in demand generation or growth marketing
• Proven track record in pipeline performance and campaign execution
• Strong understanding of lead generation versus demand generation strategies
• Experience with marketing automation tools like HubSpot or Pardot
• High proficiency in Salesforce for reporting and data management