Growth Marketing Manager

Job Summary

Managing a 7-figure marketing budget, the full-time Growth Marketing Manager will oversee the paid social strategy, drive customer acquisition through data analysis and creative testing, and collaborate with internal teams to optimize campaign performance, with a preference for candidates based in New York working onsite two days a week or remote in select states.

Key responsibilities

• Manage and optimize a 7-figure marketing budget while setting and achieving ambitious KPIs across the Meta ecosystem
• Create and implement a robust testing strategy for existing and new channels, including customer-centric creative tests
• Analyze campaign performance data and maintain weekly reporting dashboards to understand and improve lead quality

Required qualifications

• 2+ years of experience in B2C performance marketing, specifically in digital marketing with a focus on Facebook
• Proficiency in data analytics and visualization tools such as Tableau, Google Analytics, or Looker
• Experience with high consideration/LTV products
• Strong ability to synthesize learnings and communicate effectively with stakeholders and leadership
• Team player with the ability to thrive in a fast-paced environment