Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and drive client engagement for behavioral health services across B2C and B2B channels.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute B2C marketing initiatives to engage prospective clients and enhance brand trust
• Strengthen B2B relationships with referral partners through targeted marketing materials and campaigns

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 3+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing B2C and B2B marketing strategies, with a focus on referral networks
• Experience with Google Analytics, Google Ads, and marketing automation platforms
• Strong analytical skills and ability to use data to drive marketing decisions