Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships in the behavioral health sector across NY, MA, or RI.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and ROI
• Create and execute B2C marketing initiatives to engage prospective clients and drive inquiries and admissions
• Strengthen B2B relationships with referral partners through targeted marketing materials and campaigns

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 3+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare/SaaS marketing, preferably in behavioral health or telehealth
• Proven ability to develop and execute both B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms