Growth Marketing Manager

Job Summary

To expand awareness and engagement in behavioral healthcare services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and drive both B2C and B2B marketing initiatives to support organizational growth.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute marketing strategies to engage prospective clients and strengthen relationships with referral partners
• Analyze marketing data to identify trends and improve outreach efforts for both consumer and business audiences

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS industries, particularly in behavioral health or telehealth marketing
• Proven success in developing B2C and B2B marketing strategies and building referral networks
• Strong analytical skills with experience in tools like Google Analytics, Google Ads, and marketing automation platforms