Growth Marketing Manager

Job Summary

To expand awareness and access to behavioral health services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and drive both B2C and B2B marketing initiatives to increase brand visibility and client engagement.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for audience targeting and ROI
• Create and execute marketing strategies to engage prospective clients and strengthen relationships with referral partners
• Analyze marketing data to identify trends and support initiatives that enhance brand awareness and client access to services

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS marketing, preferably within behavioral health or telehealth
• Demonstrated success in developing B2C and B2B marketing strategies
• Proficiency with Google Analytics, Google Ads, and marketing automation platforms