Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager for a full-time remote position in New York, who will manage digital marketing campaigns, enhance brand awareness, and drive growth in both B2C and B2B sectors within the behavioral health space.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms to optimize performance and lead generation
• Create and execute marketing strategies to engage prospective clients and strengthen referral partnerships
• Analyze marketing data to identify trends and improve initiatives that support organizational growth

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS marketing, particularly in behavioral health or telehealth
• Proven success in developing B2C and B2B marketing strategies and referral networks
• Knowledge of digital marketing tools including Google Analytics, Google Ads, and CRM systems