Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will develop and manage digital marketing campaigns to expand awareness and access to behavioral health services, leveraging both B2C and B2B marketing expertise to drive organizational growth.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and audience targeting
• Create and execute marketing initiatives to engage prospective clients and strengthen relationships with referral partners
• Analyze marketing data to identify trends and opportunities for improvement, enhancing brand awareness and trust

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing and executing both B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, Meta Ads Manager, and SEO best practices
• Experience building referral networks and generating qualified leads to support organizational growth initiatives