Growth Marketing Manager

Job Summary

To expand awareness and engagement for behavioral health services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, optimize performance metrics, and enhance both B2C and B2B marketing strategies to drive client inquiries and strengthen referral partnerships.

Key Responsibilities:

• Develop and manage digital marketing campaigns across platforms like Google Ads, Meta, and LinkedIn
• Analyze marketing data to identify trends and optimize audience targeting and conversion rates
• Execute marketing initiatives to engage prospective clients and strengthen relationships with referral partners

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS, preferably in behavioral health or telehealth marketing
• Demonstrated success in developing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms