Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns to expand awareness and access to behavioral health services while leveraging both B2C and B2B marketing strategies.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute marketing initiatives targeting prospective clients and referral partners to drive inquiries and admissions
• Analyze marketing data to identify trends and opportunities, supporting SEO and content marketing efforts

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS marketing, particularly in behavioral health or telehealth
• Proven success in developing B2C and B2B marketing strategies and building referral networks
• Strong analytical skills with knowledge of Google Analytics, Google Ads, and marketing automation platforms