Growth Marketing Manager

Job Summary

To expand awareness and engagement in behavioral healthcare services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and strengthen both B2C and B2B marketing initiatives.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for audience targeting and conversion rates
• Execute marketing strategies to engage prospective clients and enhance brand awareness in behavioral health services
• Strengthen relationships with referral partners through targeted marketing initiatives and collaborative efforts

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Healthcare or SaaS experience, preferably in behavioral health or telehealth marketing
• Proven success in developing B2C and B2B marketing strategies
• Knowledge of digital marketing tools such as Google Analytics, Google Ads, and SEO best practices