Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will develop and manage digital marketing campaigns to enhance brand awareness and client engagement for behavioral health services while leveraging both B2C and B2B marketing strategies.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
• Create and execute marketing initiatives to engage prospective clients and strengthen relationships with referral partners
• Analyze marketing data and performance metrics to identify trends and opportunities for improvement

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS marketing, particularly in behavioral health or telehealth
• Demonstrated success in developing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms