Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager for a full-time remote position in NY, MA, or RI, this role will manage digital marketing campaigns, enhance brand awareness, and drive client engagement for behavioral health services.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
• Execute B2C marketing initiatives to engage clients and families, increasing inquiries and referrals
• Strengthen B2B relationships with referral partners through targeted marketing materials and campaigns

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS, with a preference for behavioral health or telehealth marketing
• Demonstrated success in developing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and CRM systems