Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager for a full-time remote position, the candidate will develop and manage digital marketing campaigns, analyze performance metrics, and drive growth initiatives for both B2C and B2B marketing efforts in the behavioral health sector.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute marketing initiatives to engage prospective clients and strengthen relationships with referral partners
• Analyze marketing data to identify trends and support SEO, content marketing, and website optimization efforts

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing B2C and B2B marketing strategies and building referral networks
• Experience with Google Analytics, Google Ads, Meta Ads Manager, and marketing automation platforms
• Strong analytical skills with the ability to use data to drive marketing decisions