Growth Marketing Manager

Job Summary

To expand awareness and access to behavioral health services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and strengthen referral partnerships across B2C and B2B channels.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms to enhance brand awareness and client engagement
• Analyze marketing data to identify trends and opportunities for optimizing audience targeting and lead generation
• Create and execute marketing initiatives to strengthen relationships with referral partners and increase organizational visibility

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare/SaaS marketing, particularly in behavioral health or telehealth
• Demonstrated success in developing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms