Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and drive client engagement for behavioral health services across B2C and B2B channels.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms to increase brand visibility and engagement
• Execute marketing initiatives targeting prospective clients and referral partners to drive inquiries, referrals, and admissions
• Analyze marketing data to identify trends and optimize strategies for growth and performance improvement

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Demonstrated success in developing B2C and B2B marketing strategies
• Experience with Google Analytics, Google Ads, and marketing automation platforms
• Strong analytical skills and ability to use data to drive marketing decisions