Growth Marketing Manager

Job Summary

To expand awareness and access to behavioral health services, the full-time Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and enhance B2C and B2B marketing strategies while working remotely from NY, MA, or RI.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute marketing initiatives to engage prospective clients and strengthen relationships with referral partners
• Analyze marketing data to identify trends and areas for improvement, supporting overall organizational growth

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Healthcare or SaaS experience, particularly in behavioral health or telehealth marketing
• Proven success in developing and executing both B2C and B2B marketing strategies
• Strong analytical skills and experience using data to drive marketing decisions