Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will focus on expanding awareness and engagement for behavioral health services through innovative B2C and B2B marketing strategies, while leveraging digital marketing campaigns and data analysis to drive measurable growth.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
• Create and execute marketing initiatives aimed at engaging prospective clients and strengthening referral partnerships
• Analyze marketing data to identify trends and improve strategies for both consumer and business outreach

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS industries, particularly in behavioral health or telehealth marketing
• Proven success in developing B2C and B2B marketing strategies and building referral networks
• Knowledge of digital marketing tools including Google Analytics, Google Ads, and CRM systems