Growth Marketing Manager

Job Summary

To expand awareness and engagement in behavioral health services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, drive B2C and B2B marketing initiatives, and analyze performance metrics to support organizational growth.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for audience targeting and ROI
• Create and execute marketing strategies aimed at engaging prospective clients and strengthening referral partnerships
• Analyze marketing data to identify trends and areas for improvement, supporting SEO and content marketing initiatives

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing and executing B2C and B2B marketing strategies
• Experience with Google Analytics, Google Ads, and marketing automation platforms
• Strong analytical skills and the ability to use data to inform marketing decisions