Growth Marketing Manager

Job Summary

Strategically driving growth initiatives, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships to expand access to behavioral health services.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute B2C marketing strategies to engage prospective clients and drive inquiries and referrals
• Build B2B marketing initiatives to strengthen relationships with referral partners and increase organizational visibility

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS industries, with a preference for behavioral health or telehealth marketing
• Proven ability to develop and execute both B2C and B2B marketing strategies
• Strong analytical skills with experience using data to inform marketing decisions