Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager to join a remote, full-time role focused on expanding awareness and access to behavioral health services through innovative B2C and B2B marketing strategies.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute marketing initiatives aimed at engaging prospective clients and strengthening referral partnerships
• Analyze marketing data to identify trends and support growth initiatives within the behavioral healthcare community

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing B2C and B2B marketing strategies
• Experience with Google Analytics, Google Ads, and CRM systems
• Strong analytical skills and ability to drive marketing decisions based on data