Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will focus on expanding awareness and engagement for behavioral health services through innovative B2C and B2B marketing strategies, leveraging digital campaigns and data analysis to drive measurable growth.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and ROI
• Execute B2C marketing initiatives to engage potential clients and enhance brand awareness in the behavioral health sector
• Strengthen B2B relationships with referral partners through targeted marketing materials and campaigns

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and SEO best practices
• Experience managing paid advertising campaigns and marketing budgets