Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will develop and manage digital marketing campaigns, analyze performance metrics, and enhance brand awareness to expand access to behavioral health services.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
• Create and execute B2C marketing initiatives to engage prospective clients and enhance brand trust
• Strengthen B2B relationships with referral partners through targeted marketing materials and campaigns

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Experience in developing and executing both B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms
• Proven ability to build referral networks and generate qualified leads