Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will develop and manage digital marketing campaigns, analyze performance metrics, and enhance brand awareness to expand access to behavioral health services.

Key Responsibilities:

• Develop and manage digital marketing campaigns across platforms such as Google Ads, Meta, and LinkedIn
• Create and execute B2C and B2B marketing initiatives to engage clients and strengthen referral partnerships
• Analyze marketing data to identify trends and optimize campaigns for increased visibility and engagement

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS, with a focus on behavioral health or telehealth marketing preferred
• Proven success in developing B2C and B2B marketing strategies and building referral networks
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms