Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships to expand access to behavioral health services.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
• Create and execute marketing initiatives targeting prospective clients and referral partners to drive inquiries and admissions
• Analyze marketing data to identify trends and improve strategies for both B2C and B2B marketing efforts

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or telehealth
• Demonstrated success in developing B2C and B2B marketing strategies
• Experience with Google Analytics, Google Ads, and marketing automation platforms
• Strong analytical skills with the ability to use data to drive marketing decisions