Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will focus on expanding awareness and access to behavioral health services by developing and managing digital marketing campaigns, analyzing performance metrics, and enhancing both B2C and B2B marketing initiatives.

Key Responsibilities:

• Develop and manage digital marketing campaigns across platforms like Google Ads, Meta, and LinkedIn
• Analyze marketing data to identify trends and optimize audience targeting and conversion rates
• Create and execute marketing strategies to engage prospective clients and strengthen referral partnerships

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS marketing, preferably in behavioral health or telehealth
• Demonstrated success in developing and executing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms