Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns, analyze marketing data, and execute both B2C and B2B initiatives to expand awareness and access to behavioral health services in New York, Massachusetts, or Rhode Island.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and ROI
• Execute marketing campaigns targeting prospective clients and referral partners to drive inquiries and admissions
• Collaborate with operational and clinical leaders to strengthen referral networks and support growth initiatives

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS, with a preference for behavioral health or telehealth marketing
• Proven success in developing and executing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms